Producing For The Screen: A Real World Guide, Part II


Building on Producing for the Screen: A Real World Guide, Part l, students will expand their knowledge of the role of the producer in the realm of filmmaking, television, and video—especially as it relates to the ongoing creative process. Diving deeper into the real-world application of the producer’s role and applying knowledge and skills from Part l, course work includes best producing practices, script coverage, entertainment law, producing dos and don’ts, traditional and innovative financing models, domestic and foreign film and television markets, daily industry trends, sizzle reel and trailer analysis, fine-tuning pitching skills, film marketing and publicity, examining the distribution process and release strategies, navigating the festival circuit, understanding the roles of lawyers, agents, managers, and sales agents, and deciphering the intersection of art and commerce as it relates to the business and human elements of producing. Course work includes written and oral assignments, presentations, assignments based on invited industry guests, and in-class final presentations. Conference work ranges from in-depth case studies to producing other students’ projects. Upon completing the course, students will have an extensive understanding of the producer’s role from creative development to final delivery.